My fiancé was volunteering in NYC for Planned Parenthood when they announced they wanted to do a campaign across NYC to get people registered for the 2018 Midterms in dog parks, and I volunteered to come up with a logo and material for them.
The goal was to make something 1) bipartisan, 2) bold/patriotic, and 3) screamed dog. What I came up with was a wordmark that looked like a dog leaping while keeping the other things in check. It’s not my most elaborate project, but it’s one I’m super proud of because it really meant something to me.